And what 1,900 “Best” communities are doing that you should be, too.
Posted by Tanya Hartsoe
Jul 24, 2025 8:36:25 AM
And what 1,900 “Best” communities are doing that you should be, too.
Topics: , marketing strategy, senior living marketing, senior care strategy, reputation management
Posted by Tanya Hartsoe
Jul 24, 2025 7:22:00 AM
The best marketing doesn’t try to reach everyone. It aims to resonate with someone. The more specific your audience, the more relevant your message—and relevance is what drives results. Whether you’retargeting consumers, businesses, government, or not-for-profits, casting a wide net isn’t always the smartest move. In fact, honing in on a specific audience—really getting to know them—often leads to stronger engagement and a more efficient marketing spend. Niche marketing isn’t about limiting opportunity. It’s about focusing your energy where it will have the most impact.
Topics: marketing, aging services, , marketing strategy, senior care marketing, B2B marketing, healthcare marketing, niche marketing, business growth
Posted by Tanya Hartsoe
Jul 24, 2025 6:53:05 AM
If you're in the business of aging services — whether you're a senior living operator or a B2B supplier — you'relikely trying to do more with less. Less budget. Less time. Less staff. But here’s the upside: some of the most effective marketing tactics right now are also the least expensive.
Topics: marketing, aging services, , marketing strategy, Business, senior care marketing, B2B marketing, healthcare marketing
Posted by Tanya Hartsoe
May 14, 2025 12:02:08 PM
In the crowded, competitive world of senior living, it's not enough to simply have a great product or service—you need to position it clearly, tell the right story, and execute with strategic focus.
Topics: marketing, aging services, , marketing strategy, Business
About Quantum Age
Decades of heath/senior care insight and marketing expertise make Quantum Age an agile and responsive ally – an extension of your team, assuring rightsized support for faster results.