Tanya Hartsoe

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2025 Aging Services Trends: What’s Next for the Industry?

Posted by Tanya Hartsoe

Mar 6, 2025 1:28:59 PM

The aging services industry has entered 2025 with no shortage of challenges—or opportunities. Technology is accelerating, regulations are shifting, and workforce dynamics remain as unpredictable as ever. For providers—and the businesses that serve them—this isn’t a time for business as usual. It’s a time for smart, strategic innovation.

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Topics: technology, aging services, Business

Shifting to a Quality Mindset: Why ABM is a Game-Changer

Posted by Tanya Hartsoe

Feb 7, 2025 8:13:06 AM

In the fast-evolving world of B2B marketing, Account-Based Marketing (ABM) has become more than just a buzzword—it’s a game-changing strategy that’s here to stay. If you’re tired of chasing countless leads that never quite hit the mark, ABM might just be your new best friend.

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Topics: marketing, Business

Google’s AI Search: What it means for your business (and what to do about it)

Posted by Tanya Hartsoe

Jan 27, 2025 11:06:37 AM

You have likelynoticedGoogle’s relatively new AI feature. In fact, you may well be using it for personal, even work-related searches. Google’s Search Generative Experience (SGE) is changing how people find information online, and it’s having a big impact onbusiness.

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Topics: technology, marketing, Business

Leadership in times of crisis

Posted by Tanya Hartsoe

Jun 9, 2021 1:22:40 PM

With lessons learned from COVID-19 as the backdrop, industry strategist and president of Quantum Age, CC Andrews, led a panel discussion on “Leadership in Times of Crisis” at the Long-Term Care & Senior Living CXO Summit, June 3-4, in San Diego.

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CC appointed to Entrepreneur’s Accelerated Group

Posted by Tanya Hartsoe

Jun 9, 2021 1:18:48 PM

CC Andrews, president and chief strategist for Quantum Age, was appointed to the board of directors for Cleveland’s Entrepreneurs’ Organization’s Accelerator (EOA) program. A chapter of the Entrepreneurs’ Organization, the Cleveland chapter is a peer-to-peer network of local business owners that help each other achieve greater success in business and beyond.

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QA discusses relationship building post-COVID-19

Posted by Tanya Hartsoe

Jun 9, 2021 1:14:35 PM

Occupancy has always topped the list of key issues facing skilled nursing and senior living communities, but the hit taken during the pandemic was unprecedented. CC Andrews, president and chief strategist for Quantum Age, was featured in Provider Magazine’s June cover story, “Building Relationships to Rejuvenate the Market.”

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